(Services / Strategy)
Brand Strategy
ROQA builds brand strategy and positioning for nonprofits, foundations, and purpose driven companies in Chicago and Minneapolis. We turn mission into a clear, ownable position that gives every piece of work a reason to exist.
Start a ProjectWhat's included
(06)Discovery
Stakeholder interviews and internal alignment.
Audience research
Who you serve, and how they decide.
Positioning
A clear, ownable place in the market.
Messaging
Core narrative, pillars, and proof points.
Naming and tagline
When the brand needs a name or line.
Campaign planning
A roadmap that gives work a reason to exist.
Common questions
(FAQ)01.What is included in a brand strategy engagement?
Discovery, audience research, positioning, messaging, and a campaign roadmap, delivered as a brand strategy guide your team can act on.
02.How long does it take?
Most brand strategy engagements run 4 to 6 weeks, depending on stakeholder availability and research depth.
03.Who is it for?
Nonprofits, foundations, public agencies, and purpose driven companies that need a clear position before they build or campaign.
(Other services)
Let's build something that gets found.
Brand, film, and websites for organizations that move culture. Booking Q4 2026 and Q1 2027.
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