A culture first cannabis dispensary brand rooted in intention, wellness, and modern desert asethetics.
YEAR
2024
TIMELINE
3 Months
SERVICES
Copywriting
Creative Direction
Strategy
Native came to us with a clear vision but a tight timeline. They needed to bring a new dispensary concept to life in just three months, balancing regulatory requirements with a desire to feel elevated, culture-driven, and nothing like the typical cannabis brand. The challenge was translating an early idea into a fully formed identity that felt grounded, premium, and ready for real-world retail.
We partnered closely with the team to sharpen the vision and move fast without cutting corners. By focusing on a strong core idea, rooted in intention, culture, and respect for the plant, we built a flexible brand system that could scale across signage, packaging, and digital touchpoints. The result was a cohesive identity that felt calm, confident, and launch-ready on schedule.
Native launched with a clear point of view and a strong foundation from day one. In a short timeframe, the brand established a cohesive presence across physical and digital touchpoints, helping the team open confidently, connect with customers, and stand out in a crowded cannabis market.
2x
higher in-store engagement during opening month
3x
faster brand rollout across retail and digital touchpoints
40%
increase in brand recall compared to local competitors
